Demand Capture: See Which Keywords Are Worth Acting On
Rankings Triage
Every keyword now gets a priority score based on position, impressions, and how close it is to a meaningful threshold (page 1, top 3, etc.). Keywords that would gain the most clicks from a small position improvement surface first.
The scoring isn’t a black box. Each keyword shows its score breakdown: position potential, impression volume, and CTR gap against benchmarks.
Demand Capture Page
The old Rankings page has been replaced with Demand Capture. Same data, different framing. Instead of a flat table sorted by position, keywords are grouped by what to do with them:
- Quick wins position 4-10 with real impressions. A title tweak or content refresh could push these to the top 3.
- Striking distance position 11-20. These need more work but the search demand is proven.
- Defending top 3 keywords losing position. Worth monitoring before they slip.
Each section shows the estimated click gain if the keyword moved to its target position.
API Endpoints
New API endpoints for triage data: GET /api/triage/keywords and GET /api/triage/pages. Returns scored, sorted results with the same priority logic the dashboard uses. Available to Pro users.