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- Know when your Google rankings change.
- Launched
- Pricing
- Free forever · Pro $5/property/mo
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One-Liner
SerpDelta connects to Google Search Console, syncs your data daily, and surfaces the ranking changes that actually matter — with statistical significance scoring and honest uncertainty flagging.
Short Description
SerpDelta tracks your Google Search Console rankings daily, surfaces statistically significant changes, and alerts you when something meaningful shifts. Pure GSC data — no crawlers, no estimates. Free forever for top 100 keywords, Pro at $5/month per property.
Full Description
Google Search Console has the most accurate ranking data on the internet — your actual positions, real clicks, real impressions, straight from Google. But GSC has a usability problem: too much data, no alerts, no way to track specific pages over time, and no change detection.
SerpDelta fixes that. It connects via read-only Google OAuth, syncs daily, and shows you exactly what moved through a clean dashboard. Pin the pages and keywords that matter — they get priority in digests and alerts. Changes are scored for statistical significance using z-scores weighted by position bracket (a move from 3 to 5 matters more than 80 to 82) and traffic volume. Keywords with fewer than 20 impressions get a visible low-confidence badge — flagged, not hidden.
At $5/month per property, SerpDelta costs a fraction of traditional rank trackers ($30–$100+/month) while delivering more accurate data — because it's Google's own numbers, not crawler approximations. Free tier: top 100 keywords, 90-day retention, unlimited properties. Pro: top 1,000 keywords, 180-day retention, alerts, digest emails, CSV export, team sharing. Also includes free tools (Page Analyzer and Structured Data Checker) with no signup required.
Built by Ben Peetermans, a solo founder with 20 years of web development experience. Also behind itbroke.dev (website monitoring).
Features
- Daily GSC sync
- Rankings, clicks, and impressions pulled automatically at 4am
- Track what matters
- Pin pages and keywords; tracked items rise to the top
- Statistical change detection
- Z-score significance scoring weighted by position and traffic
- Low-confidence flagging
- Keywords under 20 impressions get a visible warning badge
- Digest alerts
- Email notifications only when something statistically meaningful happened
- Performance charts
- Drill into any keyword or page with 7/14/28/90-day views
- Insights
- Quick wins, content decay, keyword cannibalization, country breakdowns
- Team sharing
- Invite teammates to any property, no extra seats
- CSV export
- Download ranking data for offline analysis (Pro)
- Free SEO tools
- Page Analyzer and Structured Data Checker, no signup required
Quotable
"Track what matters. Ignore the noise."
"Your GSC data, made useful. No crawlers, no estimates, no noise."
"We flag noisy data. No false confidence."
Founder
Ben Peetermans
Solo founder · 20 years building for the web